This post is about finding your 'Rebel Yell.' I guess you could call it an elevator pitch (kind-a sort-a), but the Rebel Yell has more emotion built into it by default.
It also has the advantage of taking just a few minutes to write it down. You'll remember it better if you do write it down.
I hope this helps you to tell people what you do clearly and quickly. Total time needed – minutes… Here's mine for Rock Solid Info.
"My name is Will Adams. I love WordPress, SEO, and Content Marketing. I got frustrated when I saw how much misinformation some huckster 'gurus' try to cram down our throats. Hell, I found out that some big shots don't do the things they tell us to do!
I created Rock Solid Info to serve you. You'll find reliable tips, tools, news, and reviews here. Cut through the overwhelm and bright shiny thing syndrome. Let's create a community of online marketers who use WordPress and supercharge their efforts."
Creating your rebel yell is easy. Over time, it will evolve. I hope you'll do it too. I'd love to see what you write. A shout out to Ryan Lee, who came up with the rebel yell idea. Ryan's website is excellent, with lots of great content. (Even if he did move it to Shopify 🙂